Whether your landing page bounce rate is going high or else, your SEO and PPC campaigns have not delivered the number of users as you expected; you need to optimize your landing page at first before taking any other measure.
With the changing search trends, impact of new algorithms and of course the variable user behaviours, you need to stay updated with authentic techniques. To do so, you may be looking for help on:
- Mobile landing page optimization
- Landing pages on-site optimization
- Landing page secrets
- SEO landing page examples
- Landing page optimization best practices
- Landing page optimization tools
- Landing page optimization for ecommerce
- Landing page optimization for content websites
And so on……
I’ve collected a bunch of authoritative, definitive, essential and ultimate guides on Landing Page Optimization from best marketing blogs. Go through these guides and you will surely have success with your landing page optimization process.
To take start from scratch, get to know what is a perfect landing page first. The infographic guide by Search Engine Land is very clear for newbies even. Also skim through Jeremy Said’s guide on How to Analyze Landing Pages to Improve Conversions.
The next comes Landing Page Optimization Guide for Beginners by Qualaroo.com.
Knowing the best practices halves your efforts, so go through the Landing Page Optimization Best Practices by StartupGuys.net and also Econsultancy.com’s SEO Best Practices for Landing Page Optimization.
While going through the guides above you will develop a better understanding and hands on landing page optimization basics. To move to an advance level, follow these detailed guides:
And yes, do not forget my collection on Conversion Optimization Techniques, Tips & Tactics.